Hearst X Cannes
B R A N D I N G
Led Cannes branding for three consecutive years, evolving the identity annually across signage, collateral, and activations in partnership with UK agency Cheerful Twentyfirst.
This annual activation is located in a prime position along the Croisette, serving as a central hub for client meetings, brand specific activations, and hosted happy hours with industry leaders and business partners.
This annual activation is located in a prime position along the Croisette, serving as a central hub for client meetings, brand specific activations, and hosted happy hours with industry leaders and business partners.
2026
Event space branding
Artwork selections placed throughout event space
Promotion through different channels
Event title card design featured
in Cannes Lions recap video.
2025
Event space branding
Promotion through different channels
A U R A A T C A N N E S
The branding extended into client gifting and event collateral at our Cannes activation, bringing the identity onto a global stage and reinforcing consistency across a high-profile international event
The branding extended into client gifting and event collateral at our Cannes activation, bringing the identity onto a global stage and reinforcing consistency across a high-profile international event
2025
2024
